De Koninklijke Nederlandse Cricket Bond (KNCB) en fintechbedrijf Nordek hebben overeenstemming bereikt over een meerjarige sponsoringovereenkomst. Nordek, een internationale speler op het gebied van blockchaintechnologie en digitaal betalen, wordt ‘principal partner’ van de KNCB.
De onderneming zal voor het eerst op het shirt prijken van het Nederlandse mannenteam tijdens het 50-over Wereldkampioenschap in India in oktober en november 2023, waarvoor Oranje zich verrassend wist te plaatsen. Nordek heeft een persbericht uitgebracht om de samenwerking met de KNCB aan te kondigen.
As the Principal Partner of Team Netherlands (nicknamed ‘The Flying Dutchmen’), Nordek joins several other major fintech and edutech players who, in recent years, have become associated with major Cricket teams including Team India.
Nordek’s Founder & Promoter, Mr. Kishor and Mr. Kashyap said, “This is a great period of boom in sports especially in India, which is the fastest growing economy. With venturing into Cricket, we aim to reach out to the Global Sports Fans and students who can explore more opportunities in blockchain. Nordek strives to be the most business and consumer-friendly blockchain ecosystem for mainstream adoption of web3 payments. And, our target audiences are the ones who understand the length, breadth and depth of agility, just like their understanding of Cricket. We believe, the Cricket fans would also fall in love with the fast and most EVM-compatible Network Blockchain, i.e., Nordek.”
To this, Monica Visser, CEO of Netherlands Cricket reiterated that, “With the growing business of blockchain across the world and the revolutionizing of fintech industry, we are happy to on-board Nordek as the Principal Partner. The partnership will not only build trust in the ever evolving fintech industry but will also open new market avenues in tandem with sporting events for learning as well as growing our sport, together.”